partypoker US Network Partners with Darren Elias as Brand Ambassador
Poker legend to headline upcoming marketing efforts for BetMGM’s poker offerings, beginning with WPT Online Borgata Poker Open
Orlando, FL (September 7, 2021) – Above the Felt Entertainment, and BetMGM, a leading sports betting and digital gaming company, announced today that Darren Elias will become partypoker US Network’s latest brand ambassador. Elias, a poker icon, will represent the Network by participating in and promoting various online events across all live markets, starting with the WPT Online Borgata Poker Open in New Jersey (September 19-21).
“As partypoker US Network continues to expand, I’m excited to grow with them and bring accessible, championship-level online poker to players across the U.S.,” said Darren Elias, a four-time World Poker Tour (WPT) champion. “As an online Main Tour event, I believe that the upcoming WPT Online Borgata Poker Open can fill a void left by the postponement of many live events this season. I hope to ‘see’ many of friends on the felt, as we all try to put our name on the Mike Sexton WPT Champions Cup.”
Darren Elias, a New Jersey resident, won the first of his four WPT titles at the Borgata Poker Open in 2014 and is the all-time WPT leader in wins, final tables, and cashes. While Darren has nearly $9M in live poker earnings, he has also amassed more than $8 million in online tournament earnings throughout his 15-year career. His partnership with partypoker US Network was brokered by Tom Wheaton, founder of Above the Felt Entertainment.
“During his career, Darren Elias has been a strong advocate for the game of poker,” said Matthew Sunderland, Vice President of Gaming, BetMGM. “We’re thrilled to welcome him to the partypoker US Network team and look forward to working together to elevate our brand and drive awareness for the WPT Online Borgata Poker Open and beyond.”
The WPT Online Borgata Poker Open is the final event in September’s partypoker US Network Online Series in New Jersey (September 12-21). The $3,500 buy-in tournament features a $1 million guaranteed prize pool and a live-streamed final table. The Network has already completed a freeroll tournament which awarded 10 players entry into the event and satellites, starting at five dollars, began on August 29. BetMGM Poker, Borgata Poker, and partypoker NJ players must be physically located in New Jersey to participate in the WPT Online Borgata Poker Open.
The BetMGM app is available on both iOS and Android, as well as accessible via desktop. As BetMGM continues to expand to new areas, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly. For more information on BetMGM, follow @BetMGM on Twitter.
About Above the Felt Entertainment
Above the Felt® Entertainment is the leading poker talent, marketing, and entertainment agency. Founded in 2021 by Tom Wheaton, Above the Felt focuses on connecting poker players, fans, and businesses across industries through its exclusive roster of talent, modern-day strategic marketing, and innovative entertainment services. For more information, visit https://www.abovethefelt.com/.
About BetMGM
BetMGM is a market leading sports betting and gaming entertainment company, pioneering the online gaming industry. Born out of a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM's U.S. land-based and online sports betting, major tournament poker, and online gaming businesses. Utilizing Entain's US-licensed, state of the art technology, BetMGM offers sports betting and online gaming via market leading brands including BetMGM, Borgata Casino, Party Casino and Party Poker. Founded in 2018, BetMGM is headquartered in New Jersey. For more information, visit https://www.betmgminc.com/.
Media Contacts
Above the Felt Entertainment
Tom Wheaton, Founder
tom@abovethefelt.com
BetMGM
Elisa Richardson
Head of Communications
press@betmgm.com
Anthony Mallamaci
Gaming Communications Manager
anthony.mallamaci@betmgm.com
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